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Author name: Gagandeep Singh

Gagandeep Singh is a skillful Digital Marketing Expert with 16 years of experience. Beginning as an SEO expert in 2006, he soon embraced the full scope of digital marketing. Having collaborated with businesses of all sizes, Gagandeep adapts strategies according to industry and size, making him a sought-after professional. He specializes in generating qualified leads for e-commerce businesses, enhancing their digital presence and customer base. Gagandeep's skills go beyond SEO, covering content strategy, social media marketing, and data analytics. Committed to continuous learning, he stays updated with industry trends and technology advancements.

Why is Content-Length Important? Finding the Perfect Length for Various Content Types

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So, Why do We Add Content to Our Websites?  We want to boost visibility on search engine results pages, attract more visitors, and hopefully gain new customers.  But, how do we make that happen? By putting out amazing high-quality content, of course!  Now, while we do agree that our top priority should be to produce …

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Why Your Dental Practice Needs a Specialized SEO Agency

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Table of Content – Introduction to Dental SEO When business owners start dreaming about taking their company to the next level, their thoughts often stop at one big buzzword: Search Engine Optimization (SEO)! But for some reason, too many still pay no heed to SEO’s massive potential – mistakenly believing that “SEO’s only for  tech-savvy …

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The Power of Meta Ads in Quality Insurance Lead Generation: Banisoft’s Winning Formula

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Table Of Content Generating leads is essential in the insurance and mortgage industry, as it opens doors to expanding your clientele, boosting sales, and, ultimately, increasing revenue. We all recognize this truth! But, have you ever paused to think whether your main focus is just generating more leads or turning those leads into customers? Sure, …

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8 Simple Ways to Exponentially Grow Website Traffic in 2024: A Blueprint for Business Owners

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Table of Content Back in the day, if you asked a traditional brick-and-mortar business owner what they wanted most, their answer would likely be “more customers.” Nowadays, if you pose the same question to an entrepreneur, their response would probably be “more traffic to their website.“ This is because your website now acts as your online …

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How Facebook Ads Can Boost Your Ecommerce Business

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Advertising on Facebook remains a viable option despite the emergence of new social media platforms like TikTok and other social media platforms. Knowing how to advertise effectively on Facebook continues to be an essential skill for most marketers. Presently, Facebook ads have the potential to reach a staggering 2.17 billion people, approximately 30% of the global …

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What is White Hat or Ethical SEO and Its Benefits

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What Is White Hat SEO? White Hat SEO refers to Search Engine’s optimization strategies that are in accordance with the terms and conditions of the major search engines, like Google and Bing.  It is also known as Ethical SEO, which is, using only those techniques and strategies that search engines consider to be acceptable. No doubt, Google algorithm incorporates …

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